Free SEO Tools

Google Tools -

Google Analytics - Get an in-depth analysis of audience behaviour

Google Business Profile - Claim your business Listing and appear on local SERP features

Google Data Studio - Visualize your SEO reports with interactive dashboards.

Google PageSpeed Insights-Find out how your page loads and performs.

Google Mobile-Friendly Test- Test how well your page performs for mobile visitors.

Google Keyword Planner - Find the right Keywords for your campaign.

Google Trends - Research and compare current trending topics.

Free Keyword Research Tools -

AlsoAsked- Perform keyword research with People Also Asked data.

AnswerThePublic- Leverage Google auto-complete data.

QuestionDB- Generate topic ideas via user questions.

Search Response- Use Search Engine data to find insights

SEO Keywords Spelling Checker - Utilize Google Suggest features to check your keywords

 

Free Link Building Tools-

Hunter - Find the correct email addresses for outreach purposes

HARO - Receive and respond to requests for sources and quotes for journalists

Streak - Manage projects and less from your Gmail accounts.

Free Local SEO Tools

PlePer -  Get detailed stats on any business's Google listing.

GMBspy - Monitor Competitors Local search results

GMB Everywhere - Perform GMB research and audits.

Free On-Page SEO Tools -

SEOquake- Check a variety of SEO parameters from your browser.

RankMath - Monitor your SEO presence with this WordPress plugin-in

Yoast - Manage On-Page and Technical SEO on WordPress

Meta SEO Inspector - Inspect On-Page SEO information right from your browser

 

Keyword Research Tools - 

Keywords Everywhere - Shows search volume, CPC, and competition of websites from your browser

Keywordtool.io- Provide long-tail keyword suggestions based on real user queries

LongTailpro - Identify low-competition keywords and measure keyword profitability

Link Whisper — smart + automated internal linking

Wordable — one-click publish from GDocs to your CMS

Sparktoro — identify publications for digital PR

SEO Minion — chrome extension to analyze sites you visit

BuiltWith — analyze plugins + redirects

AlsoAsked — “people also asked” keyword tool

LowFruits — find low difficulty keywords

SchemaApp — generate structured data faster